Specialists in communications and public relations (PR) analyze, develop and implement communication and promotion strategies and information programs, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations, and for performers, athletes, writers and other talented individuals. They may also work alongside specialists in Marketing & Communications to develop advertising and marketing plans and products. They are employed by consulting firms, advertising agencies, corporations, associations, government, social agencies, museums, galleries, public interest groups, and cultural and other organizations, or they may be self-employed. (Adapted from the National Occupational Classification) 

This profile page includes the following occupational titles: Communications OfficersPublic Relations SpecialistsSocial Media Experts and Talent Agents

Occupational profile

Find detailed information about the occupation, including typical duties and working conditions, in the links below:


The University of Manitoba does not offer specialized education in Communications or Public Relations. The links below provide lists of specialized programs in Manitoba and beyond.  Students at U of M may select related majors and gain related work and volunteer experience, followed perhaps by additional training, in order to pursue work in this field.  To determine which educational path suits your unique occupational goals, speak with a Career Consultant.   

U of M Academic Calendar
The Academic Calendar & Catalogue outlines program admission and course requirements. Use the left menu to navigate to a specific faculty and program. For support with course registration and academic issues, speak with an Academic Advisor.

Exploring Education Options

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