Assistant Professor
Marketing Department
Room 662 Drake Centre
181 Freedman Crescent
University of Manitoba (Fort Garry Campus)
Winnipeg, Manitoba R3T 5V4
204-474-6787
kivalina.grove@umanitoba.ca
The University of Manitoba campuses are located on original lands of Anishinaabeg, Ininew, Anisininew, Dakota and Dene peoples, and on the National Homeland of the Red River Métis. More
University of Manitoba
Winnipeg, Manitoba Canada, R3T 2N2
Assistant Professor
Marketing Department
Room 662 Drake Centre
181 Freedman Crescent
University of Manitoba (Fort Garry Campus)
Winnipeg, Manitoba R3T 5V4
204-474-6787
kivalina.grove@umanitoba.ca
Kivalina's research takes a multi-method approach to examine consequential consumer practices with implications for individual and community well-being, often in collaboration with community stakeholders. Her research interests include practice theory, maintenance and repair, commons-based peer production, attitudes and ownership, contagion, and brand and product relationships. Topics of interest include consumer recovery and adaptation of practices, distributed maintenance in access-based consumption platforms, and disrupted and embedded consumer mobilities. She uses qualitative and quantitative research methods, including depth interviews, focus groups, ethnographies, longitudinal surveys, experiments, and geospatial analysis.