Department of Psychology Colloquium: Vineberg Award
Ambivalence, Intensity, and Emotion Regulation Choice
Scarlett Horner, PhD student, Psychology and 2023-24 Vineberg Award Winner
Friday, March 21, 2025
3:00 p.m. - 4:00 p.m.
Marshall McLuhan Hall, UMSU University Centre
Previous research has found that people choose to reappraise low intensity images more often than high intensity images. However, this research does not account for image ambivalence, which is presence of both positive and negative cues in a stimulus. The purpose of this research was to determine differences in ambivalence in high intensity and low intensity images used in previous research, and if ambivalence played a role in emotion regulation choice in addition to intensity. It was found that the low intensity images from prior research were more ambivalent than the high intensity images. Furthermore, there was a positive relationship between ambivalence of an image and reappraisal affordances. In the context of negative images, it was found that people chose to reappraise ambivalent images more often than non-ambivalent images, and they also chose to reappraise low intensity images more often than high intensity images. In the context of positive images, however, ambivalence seemed to have little effect on emotion regulation choice, and people were more likely to chose to reappraise high intensity images compared to low intensity images. These experiments support the idea that ambivalence is a factor in emotion regulation choice when people are down-regulating negative emotion. Future research should consider the impact ambivalent stimuli have on emotion regulation, including the potential for leveraging ambivalent stimuli to improve one’s emotion regulation ability.
The talk will be preceded by the Psychology Graduate Research Conference poster viewing at 2:00 p.m. next door in the Multi Purpose Room, and followed by a reception at 4:00 p.m. in Marshall McLuhan Hall.