• Image of a woman with short black hair.
  • Assistant Professor

    Business Administration Department
    Room 420 Drake Centre
    181 Freedman Crescent
    University of Manitoba (Fort Garry Campus)
    Winnipeg, Manitoba R3T 5V4

    T: 204-474-6566
    ratchel.zeng@umanitoba.ca

Biography

Dr. Zeng joined the Asper School of Business as an Assistant Professor in Fall 2018. She received her PhD in Strategy and Global Management from the University of Calgary.

Her primary research interests lie at the intersection of strategy and global management, with a particular focus on integration challenges for MNEs and CSR challenges in international business. She is also interested in applying advanced meta-analytic techniques in exploring the impact of institutional variables in strategy research.

Her work has been published in the Journal of International Business Studies, Journal of World Business, Journal of International Financial Markets, Institutions & Money. Her research has been funded by Social Sciences and Humanities Research Council.

Research Interests

  • Cross-Border Acquisitions
  • Integration Challenges
  • Emerging Market Firms
  • Ethics
  • Meta-Analysis

Teaching Interests

  • International Management
  • Strategy
  • Entrepreneurship

Publications

Zeng, R., Grøgaard, B.& Björkman, I. Navigating MNE control and coordination: A critical review and directions for future research. Journal of International Business Studies (2023).