Business Development Officers and Market Researchers (4163)

Business development officers and marketing researchers and consultants conduct research, formulate policies and manage programs to stimulate industrial and commercial business investment or tourism in urban and rural areas, or to promote commercial or industrial products and services. They are employed by government departments, international organizations, marketing firms and business associations or may be self-employed. (National Occupational Classification)

Economic development officers (EDOs) promote economic growth in communities through initiatives such as, attracting new businesses and encouraging the expansion of existing businesses. (ALIS)

Business Development Officers/Executives/Managers assist companies to acquire new customers and sell additional products or services to existing ones; this means the role is a crucial one for any business with the ambition to expand or the necessity to diversify its clientele. (The Telegraph Media Group Ltd.)

Market research analysts use data gathered about marketplace participants (customers, employers and competitors) and their responses to products and services. This information is used to improve market success. (ALIS

Occupational Profile

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The educational requirements in these occupations may vary by position type and industry.  Business Development Officers often have previous experience in business and marketing. Community Economic Development positions often require a degree in Econmics or Business.  Market Research Analyst positions may require a degree in marketing, business, behavioural or social sciences or mathematical and statistical science.

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 Exploring Other Education Options

Information for foreign-trained Business Development Officers - information for foreign-trained Business Development Officers 

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Date modified: June 26, 2018