Marketing Department
Rupert’s Land Consumer Behaviour Symposium:
The 4th Annual Rupert's Land Consumer Behaviour Symposium is being held at the James W. Burns Executive Education Centre in Winnipeg, Manitoba on May 25-26, 2012. The submission deadline for presentation abstracts is March 1, 2012.
New Marketing Research Lab:
Opened in January 2008, this innovative lab is fitted with 15 customized computer workstations to conduct computerized marketing simulations and electronic data capture directly from research participants, as well as non-computer-mediated activities. The room can be modified for other research-based activities, such as conducting in-depth interviews, focus group sessions and screening of advertisements.
The Marketing Department offers one major: Marketing
What candy bar is a "nice light snack"?
What soap is 99 and 44/100 percent pure?
(Answers are Coffee Crisp and Ivory Soap)
Who came up with these slogans? Marketing graduates!
Typical careers: Marketing research, sales management, professional sales, advertising management, public relations, purchasing, retailing, wholesaling, and physical distribution management.
Centres within the Marketing Department
The Stu Clark Centre for Entrepreneurship
Student Organizations
Manitoba International Marketing Competition
University of Manitoba Marketing Association
Current Doctoral Students
181 Freedman Crescent
University of Manitoba, Winnipeg, MB R3T 5V4 Canada